Not
too long ago, the thought of collecting conjured images
of searching flea markets and rummages sales. Collectors
spent long hours looking for that one missing item—sometimes
driving many miles in an effort to complete their collection.
The thought of obtaining these rare and glorious items
in less than three minutes seemed absurd, if not impossible.
No one believed that the invention of eBay would single-handedly
change collecting forever, but it has.
Molly McCarthy, a journalist for the national news publication,
Newsday, began to wonder how eBay was changing the
way people collect. The younger generation of collectors seemed
immediately open to the idea of easy finds over the Internet.
However, McCarthy said scholars of antique items and collecting
were originally against the idea.
It seemed that connoisseurs scoffed at the idea of getting
precious collectibles over the Internet. According to McCarthy,
one collector said she had no problem buying a toy for her
toddler on eBay but “felt icky and cheesy” for
getting the highest bid on an 18th-century family Bible record.
“The same people who thought the Internet was limited
to our culture’s detritus may think eBay is all about
peddling Pokemon cards, Hummel figurines, and fake Diebenkorns
(a famous
painter),” McCarthy said.
In 2004, A.C. Nielsen conducted a survey for Country Home magazine.
The purpose of the Nielsen Collectibles Survey was to “understand
attitudes and behaviors of collectors toward collecting in
general and eBay in particular.”
The results showed that of the more than 59 percent of all
collectors who had access to the Internet, only 20 percent
claimed to
purchase items for their collection on eBay. However, 30 percent
claimed that while they didn’t purchase items online,
they did consider it an innovative and wonderful way to connect
with other collectors who are interested in the same.
Further results revealed surprising statistics about people
who collect using eBay. Most had actively collected for three
years, and had begun using it simply as a way to find
rare or hard-to-get items. Because items are easier to get
on eBay, most collectors who used eBay ended up with much
larger collections then those who didn’t.
Also, the collections tended to be more expensive and the collector
was more active in collecting. Sixty-five percent of eBay collectors
received items at least once a month.
As for bringing excitement back into collecting, 85 percent
said that eBay makes collecting easier and more fun. Many
were happy to finally have access to a national market that
allowed them to find items they previously had trouble finding.
However, this doesn’t mean collecting is destined to
fully “go online.” Overall, collectors consider
the best way to get items is by visiting regular stores and
hunting for the pieces themselves.
“I don’t
think collecting is going to change too much. Sure, eBay makes
it easier (to find rare items), but otherwise I think the biggest
part about collecting is trying to go out and find it yourself,” said
Kari Hager, a student at Minnesota State University Moorhead
who
collects Japanese animation.
Nielsen survey participants agreed. Only 32 percent of all
collectors said eBay was their most important source for collecting.
Indeed, the thrill of the hunt still drove collectors to search
far and wide in an effort to find that perfect piece, but eBay
can help collectors along the way.
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